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Businesses heavily rely on their websites, mobile apps, and e-commerce platforms to drive their success. However, technology has challenges, and issues can hinder performance, functionality, or user experience. When faced with such problems, many organisations assume that starting from scratch is the only solution. However, there is significant value in partnering with a company like MGC that specialises in problem-solving and fixing existing issues. Here we have listed the advantages of choosing a problem-solving approach over complete redevelopment.
Cost and Time Efficiency
One of the primary benefits of fixing existing problems is the significant cost and time savings it offers. Starting from scratch typically involves a substantial investment in resources, budget, and time. Identifying and addressing specific issues, optimising the existing infrastructure and minimising the need for a complete overhaul. This approach allows businesses to allocate their resources more efficiently, ensuring a faster resolution and return on investment.
Preserving Intellectual Property
Building a website, mobile app, or e-commerce platform from scratch involves recreating the entire system, including the underlying code, architecture, and design. This process may result in the loss of valuable intellectual property and the need to rebuild functionalities already working well. Focusing on problem-solving, businesses can preserve their existing intellectual property, leverage their previous investments, and maintain the once-successful core functionalities.
Maintaining Consistency and User Experience:
Starting from scratch often means introducing significant changes to the user interface and user experience (UI/UX). This can be unsettling for existing users who are accustomed to a particular design and flow. Fixing problems instead of rebuilding allows businesses to maintain consistency in the user experience, preventing disruptions and the need for users to relearn how to navigate the platform. Consistency promotes user loyalty, reduces churn, and fosters positive brand perception.
Scalability and Future Growth
A problem-solving approach ensures the existing platform is optimised for scalability and future growth. Analysing the current infrastructure, identifying bottlenecks, and implementing targeted improvements to enhance performance and accommodate increased traffic and user demands. By building upon the existing foundation, businesses can scale their operations more efficiently and adapt to changing market needs without starting from scratch.
Expertise and Experience:
Working with a maintenance and support agency specialising in problem-solving brings expertise and experience. Teams have likely encountered similar issues and developed effective strategies to resolve them across various projects. Leveraging knowledge can efficiently identify the root causes of problems and provide tailored solutions that address the business’s specific needs. This expertise ensures a higher chance of success and a more streamlined problem-solving process.
In addition to the advantages mentioned earlier, some well-researched facts and figures shed light on the challenges companies face when redeveloping platforms and the negative impact of slow response times for problem resolution.
High Percentage of Companies Requiring Redesign
Research indicates that many companies find themselves in situations where they have to spend twice to achieve the desired platform. According to a survey, 60% of businesses have experienced the need for significant platform redevelopment due to poor performance, outdated technology, or scalability limitations.
Disappointment with Development Agencies
Another unfortunate reality is that some companies have faced disappointment with development agencies prioritising chasing new developments rather than providing adequate support for existing platforms. This can result in delayed problem resolution and frustration for businesses needing timely assistance.
Impact of Slow Response Times
When companies need help with their websites, mobile apps, or e-commerce platforms, slow response times in addressing these issues can harm their operations and financial performance. Studies have shown that extended downtime or unresolved technical problems can lead to losing potential customers, decreased sales, and damaged brand reputation.
Monetary Costs to Businesses
The monetary costs incurred due to problems and delays in platform support can be substantial. Businesses lose an average of £5,000 per hour of website or e-commerce platform downtime. Additionally, the report reveals that companies spend an average of £20,000 to £50,000 on platform redevelopment, not accounting for the potential loss of revenue during the redevelopment phase.
Customer Dissatisfaction and Churn
Customer satisfaction is paramount. When technical issues persist, and support is lacking, customers become dissatisfied and may seek alternative solutions. 78% of respondents said they would switch to a competitor if they experienced ongoing problems or slow resolution times with a company’s digital platform.
It becomes evident that opting for a problem-solving approach with the assistance of a dedicated tech support development agency is crucial. It can help companies avoid the financial burden of unnecessary redevelopment, minimise the risk of disappointment with service providers, mitigate the negative impact of slow response times, and preserve customer satisfaction and loyalty.
Do you need help with whether to fix existing problems or start from scratch regarding your digital projects? At MGC, we understand the importance of making informed choices that maximise value and minimise unnecessary efforts. That's why we invite you to speak with our experts to get answers to all your questions regarding the importance of fixing problems versus starting from scratch.